golden ratio is everywhere, regardless of architecture, art or natural vientiane. (V 5-1) fraction /2 is such a set of mathematical proportion, with considerable artistic height and harmonious unity. The beauty of the golden section is also applicable to website construction and website production. Now many companies have put forward the concept of marketing website construction, whose purpose is to play the role of marketing function of website construction to the acme. Marketing website construction, in the page design, layout, key words to determine the choice, as well as content and link construction, the late Internet marketing, etc., the golden section of the figure can be found everywhere.

1. Design layout: the golden divide between vision and optimization

should be highly unified between design and optimization, and perfect website optimization on the basis of user experience and design. But the reality is not the case, because many companies at the beginning of the construction site lack of planning, leading to design and optimization seriously out of line. Many of the beautifully designed websites have not been ideal because of the dramatic use of FLASH and JS technology. And very high ranking of some websites, but rely on a large number of keywords stack up weight, the design of the lack of humanity, the user experience is passable. Professional website construction company pilot technology combined with years of practical experience that the construction site should be user oriented, search engine oriented, winning by design but also to take into account the search engine optimization, which is compared to 2:3, close to the golden point.

two, key words: the golden section between the core and the long tail

website optimization, want to succeed, flexible use long tail word is indispensable, and some optimization is quite successful, web site, long tail words even reach thousands. Between the core words and extended words and long tail words, the relationship between each other is originally mutually beneficial. This view is discussed in the article by "on the tail of success: website optimization should be easy and difficult". Determine the long tail word is aimed at traffic, but also for the gradual progress of the website weight. Website optimization needs to be easy and difficult, and there is a golden ratio between long tail words and core words. Generally speaking, as long as the core word accounted for about 40% of the best 60% words can be extended, the long tail word of course better, The more, the better.

three, rich content: original and reproduced between the golden section

content is the core of the king should be refers to high-quality content, content quality, regardless of the original and reproduced, of course, high-quality, highly original content, no doubt will be able to more effectively enhance the site optimization effect. Unless you are a professional comprehensive information website, has a professional team of editors; or like A5 Webmaster Platform website, webmaster to contribute to share experience, or a day to hundreds of pieces of original is almost impossible. Transshipment will undoubtedly become the website optimization winning tips, but not equal to the pseudo original reproduced, reproduced should be faithful to the original, should not make too much editing changes. General enterprise website, as long as there are four to five content updates every day, the original accounted for 40>

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